Short definitions.
No jargon.
Concepts from the world Rook Dots lives in, defined in a sentence, with a second sentence for context.
Browse every what is.
What is a CRM?
A customer relationship management system holds leads, clients, and the conversations between them in one place.
What is a lead pipeline?
A lead pipeline is a visual sequence of stages that a lead moves through on the way to a signed deal.
What is a kanban board?
A kanban board is a visual tool where work is represented as cards that move across columns for each stage.
What is a business operating system?
A business operating system is a single workspace that holds the whole of a business, including pipeline, projects, proposals, invoices, team, and intelligence.
What is proposal software?
Proposal software is a tool for drafting, sending, and tracking proposals with line items, currency, and payment terms.
What is invoicing software?
Invoicing software is a tool for creating, sending, and tracking invoices with line items, currency, and payment terms.
What is workspace memory?
Workspace memory is the private context available to intelligence agents inside a single tenant.
What is Rook Intelligence?
Rook Intelligence is a council of twelve specialist intelligence agents that live inside every Rook Dots workspace.
What is answer engine optimisation?
Answer engine optimisation is the practice of shaping content so it is cited by generative engines like ChatGPT, Perplexity, and Google AI Overviews.
What is generative engine optimisation?
Generative engine optimisation is a discipline focused on how a brand is represented across generative answers.